Global Soft Power Index, a data insight organization has released a list of the most powerful countries in the world.
Before the list was produced, a survey with over 100,000 respondents in more than 102 markets was conducted. The list contains a total of 121 countries and determined based on 11 matrices.
According to the organization, “the Global Soft Power Index incorporates a broad range of measures, which in combination provide a balanced and holistic assessment of nations’ presence, reputation, and impact on the world stage. These include:
Familiarity: national brands that people know, and have mental availability of, have greater soft power.
Reputation: is this country deemed to have a strong and positive reputation globally?
Influence: the degree to which a nation is seen to have influence in the respondent’s country as well as on the world stage Performance on the core 8 Soft Power Pillars (Business & Trade, Governance, International Relations, Culture & Heritage, Media & Communication, Education & Science, People & Values, Sustainable Future).”
Below is the list of the most powerful African countries in the world:
| Rank | Country | Score | Global rank | Points dropped/gained since 2022 |
| 1. | Egypt | 43.0 | 38th | -7 |
| 2. | South Africa | 42.5 | 40th | -6 |
| 3. | Morocco | 39.2 | 55th | -9 |
| 4. | Mauritius | 38.0 | 67th | +4 |
| 5. | Seychelles | 36.9 | 74th | +16 |
| 6. | Tunisia | 36.4 | 83rd | -7 |
| 7. | Rwanda | 36.2 | 85th | -11 |
| 8. | Algeria | 36.0 | 86th | -11 |
| 9. | Ivory Coast | 35.9 | 87th | +9 |
| 10. | Ghana | 35.3 | 92nd | -6 |
